Vigilance after the death of Newspapers

The end of newspapers was yesterday, now we need to find a new journalism, a way to produce the watchdog product of the press without the resources of big media. We have never had a profit motivation for investigative journalism, in fact it's not NON-PROFIT, investigative reporting is ANTI-PROFIT. Journalistic Ethics are not public knowledge, the line between Public Relations and 'Journalism' is gone. The survival of diverse journalism is non-profit, and we must be transparent to earn trust.